“All people exhibit all four behavioral factors in varying degrees of intensity.” – W.M. Marston
Issue of “Right” vs. “Wrong” is a non-issue
Behavorial Profiling is a NEUTRAL language
A person cannot motivate another person simply by words alone long-term; one can only create an environment in which people become self-motivated.
People do things for their reasons and not yours
If I understand me better than you understand me, then I can control the communication or the situation.